The British Motor Yacht Show
Where Exclusivity Meets Excellence
15th to 18th May 2025, Swanwick Marina
Thursday – Saturday, 10am – 5pm | Sunday, 10am – 4pm
About The Show
The annual British Motor Yacht Show is curated by Premier Marinas in partnership with Britain’s leading luxury boat brands, Fairline , Princess and Sunseeker . Boasting an unparalleled boat show experience, the British Motor Yacht Show brings together the finest boat building names with the industry’s most knowledgeable professionals, making it a must-attend event for anyone aspiring to own a luxury motor yacht.
Unparalleled Access To The World’s Most Prestigious Motor Yachts
Spearheaded by its founding partners Fairline , Premier Marinas , Princess and Sunseeker , the British Motor Yacht Show features more than 80 boats from 50 leading industry brands. Guests also have the chance to witness the unveiling of cutting-edge vessels and award-winning designs.
Intimate Atmosphere
Setting itself apart from conventional boat shows, the British Motor Yacht Show promises an intimate atmosphere against the backdrop of Premier Marinas’ Swanwick Marina on the picturesque River Hamble. Stepping away from the bustling crowds, registered guests can relish unhurried moments with exhibitors, exploring motor boats, day boats and Ribs in a relaxed environment.
Register Your Interest in Attending
This exclusive event is free to attend for serious buyers to enjoy a personalised encounter with the pinnacle of British and overseas brands. Register your interest here.
Our 2024 Exhibitors
The British Motor Yacht Show is a curated spectacle for serious boat buyers exploring the realm of luxury motor yachts. Each of our exhibitors has been handpicked so that our guests can experience the pinnacle of luxury, innovation and industry expertise to help inform their buying decision.
Boats On Display at the 2024 British Motor Yacht Show
The British Motor Yacht Show proudly presents the world’s most prestigious motor yachts. The line-up includes boats from its iconic boat building partners Fairline, Princess and Sunseeker, plus a wide range of models from celebrated overseas builders.
Jeanneau Merry Fisher 1095
Saxdor 320 gtc, williams sportjet 345, british motor yacht show sponsors.
The 2024 British Motor Yacht Show was proudly sponsored by
Beyond The Boats
Indulge in a world of luxury at The British Motor Yacht Show, with showcases from iconic automotive brands, alongside tastings of award-winning English sparkling wine.
Latest News and Blogs
Top tips for aspiring motor yacht owners.
Are you considering buying a motor yacht or upgrading your current vessel? With so many options available, the decision can be overwhelming. Ahead [...]
2025 Show Dates with Early Bird Exhibitor Offer
2025 Show Dates with Early Bird Exhibitor Offer British Motor Yacht Show organisers, Fairline, Premier Marinas, Princess and Sunseeker are delighted to [...]
2024 Show A Resounding Success
2024 Show A Resounding Success The 11th British Motor Yacht Show, which ended on Sunday 19th May 2024, proved to be a [...]
How To Find Us
Premier Marinas’ Swanwick Marina is located just six miles east of Southampton on the eastern bank of the upper reaches of the Hamble River. Easily accessible by land, air and sea, click the button below for directions.
Register Your Interest
Register your interest in attending or exhibiting at the British Motor Yacht Show
British Motor Yacht Show
15th – 18th May 2025 Swanwick Marina, Southampton, Hampshire, SO31 1ZL
About The Show Exhibitors Boats News & Blog Register To Attend Directions Privacy Policy
Get In Touch
[email protected]
London Boat Show 2024
Happening april 16 - 20, 2024.
London Luxury Afloat 2024
The London Boat Show is an elite event held at the historic St. Katharine Docks Marina, London, UK, with the 2024 show scheduled to take place from the 16th to the 20th of April . This five-day event will feature the best the marine world offers, with anticipated debuts and yachts ranging from classic to modern.
Along with the boats on display, accessories for boats can be viewed and purchased, as well as other luxury objects. Set in Central London’s only marina, London Boat Show attendees will enjoy a wide choice of waterfront bars, cafes, and restaurants, ensuring a superb show setting.
Presented annually by the British Marine and also known as London Luxury Afloat 2024, the London Boat Show offers the ideal place to browse luxury boats and marine accessories and to meet with leading yachting brands.
London Boat Show 2024 Highlights
Exclusive Exhibits : A range of shoreside exhibitors will complement the boats on display, offering products and services designed to enhance your yachting experience.
Culinary Delights : Indulge in a culinary journey with authentic French classics, Turkish cuisine, Dim Sum, and the freshest shellfish, seafood, and fish from the British coast. St. Katharine Docks offers a plethora of dining and drinking experiences.
Easy Access : Whether you choose to travel by road, rail, or river, St. Katharine Docks provides ample nearby parking and easily accessible transport links.
Step aboard to experience the pinnacle of luxury and performance at Boat Show London 2024.
Know before you go
What’s on show at the london boat show 2024 .
Boat Show London 2024 will showcase an exquisite collection of sailing, motor, and super yachts. Previous show exhibitors include Oyster, Sunseeker, Hallberg Rassy, Fairline, and Azimut. Tailored to prospective boat buyers, London Luxury Afloat 2024 will present some of the world’s most beautiful and luxurious sail and motor yachts, making it a haven for yachting enthusiasts.
When and where will the London Boat Show 2024 take place?
The London Boat Show 2024 will take place at St Katharine Docks Marina, London, UK, from April 16th to 20th, 2024.
What is the London Boat Show 2024 also known as?
This exceptional event is presented by the British Marine and is alternatively known as London Luxury Afloat 2024.
What makes St Katharine Docks Marina a unique location for the London Boat Show 2024?
St Katharine Docks Marina is Central London’s only marina, offering a stunning backdrop surrounded by various waterfront bars, cafes, and restaurants. This location enhances the overall show experience.
What types of yachts and brands can I expect to see at the London Boat Show 2024?
Boat Show London 2024 will feature a diverse collection of well-appointed sailing, motor, and super yachts from leading brands. Previous show exhibitors include Oyster, Sunseeker, Hallberg Rassy, Fairline, Princess, and Azimut.
Is the London Boat Show 2024 open to the public, or is it tailored for a specific audience?
The event is designed to cater to prospective boat buyers and yachting enthusiasts who wish to explore and appreciate some of the world’s most luxurious sail and motor yachts. If you would like to attend the show with a luxury yacht broker, contact Northrop & Johnson.
What are the additional offerings at the London Boat Show 2024 besides the yacht displays?
Boat Show London 2024 provides a curated experience with shoreside exhibitors offering products and services to enhance your yachting experience. You can also savor various culinary delights, from French classics to British coastal seafood.
How can I access St Katharine Docks Marina for the London Boat Show 2024?
Whether you prefer traveling by road, rail, or river, St Katharine Docks offers convenient nearby parking and accessible transport links.
Your Yacht Concierge
Let us guide you through your yacht-buying, selling or chartering process. We are a full-service brokerage firm filled with industry professionals who have extensive knowledge in all facets of the yachting industry.
Your Events Powerhouse
We are regularly in attendance at the world’s most luxurious and exclusive yachting events across the world. Our global visibility ensures we are at the forefront of the latest and greatest luxury events, be it the prestigious Cannes Film Festival or the high-octane Monaco Grand Prix.
Proud to be part of the MarineMax family
© 2024 Northrop & Johnson
St Katharine Docks Coming 2025
ABOUT THE SHOW
Set at the historic St. Katharine Docks, London Afloat, is a new showcase event, bringing some of the most luxurious sail and motor yachts on the market to the heart of the London.
Created by the highly experienced team responsible for the Southampton International Boat Show, the show has been designed to appeal to prospective buyers, featuring a wide range of well-appointed sailing, motor and super yachts, up to 25m, from leading brands including Azimut, Oyster, Princess and Sunseeker.
WHAT TO EXPECT
Visitors can anticipate world launches of new boat classes and models, while shoreside displays will feature smaller crafts, products and services that complement the boats on display.
VIP EXPERIENCES
Guests can anticipate dedicated London Afloat VIP hospitality experiences. More details coming soon!
OPENING TIMES
Preview evening date and time to be confirmed soon
EXHIBITING BRANDS
PLAN YOUR VISIT
IMAGES
VIDEO
COMMENTS
British Marine unveils London Luxury Afloat, a prestige event for discerning boat buyers, hosted in the heart of the capital at St. Katharine Docks between 18-22 April 2023.
The British Motor Yacht Show proudly presents the world’s most prestigious motor yachts. The line-up includes boats from its iconic boat building partners Fairline, Princess and Sunseeker, plus a wide range of models from celebrated overseas builders.
Presented annually by the British Marine and also known as London Luxury Afloat 2024, the London Boat Show offers the ideal place to browse luxury boats and marine accessories and to meet with leading yachting brands.
The UK’s most luxurious boat show in the heart of the capital. Tickets are now on sale for London Luxury Afloat 2023, an unmissable luxury yachting event taking place in the heart of the capital (St. Katharine Docks, 18-22 April 2023).
Set at the historic St. Katharine Docks, London Afloat, is a new showcase event, bringing some of the most luxurious sail and motor yachts on the market to the heart of the London.
The yachting show London Luxury Afloat will be returning to the capital later this month, with several high-end brands already lined-up to exhibit some of their most impressive crafts.